CRM has cooled things down for marketers by Lead Management automation. It is the sales team that bears the brunt because they are not driven anywhere by the leads, they get from their marketing counterpart. Marketers need to look at their CRM for better ways to...

A landing page is any web page that a customer may land on, but in the marketing realm, it is typically a standalone page that serves a single, centered function, distinct from the homepage or any other website. A landing page is a follow-up to any promises you have...

CRM software is a very valuable tool that simplifies the business aspect of management. If you’ve implemented the right CRM then you’ll definitely get better sales outcomes, close more deals, increase real-time decisions, and predict precision. There is no magic...